About Kreativework

We empower small-scale D2C and B2B entrepreneurs with quality consulting and data-driven insights for growth and success.

A sleek arrangement of skincare products including a pump bottle and two jars, all labeled with the brand 'PlantaDea'. These products are placed on geometric white platforms against a dark background, accompanied by a marble-textured facial roller with gold accents.
A sleek arrangement of skincare products including a pump bottle and two jars, all labeled with the brand 'PlantaDea'. These products are placed on geometric white platforms against a dark background, accompanied by a marble-textured facial roller with gold accents.
A person with light hair and blue eyes applies a cream to their cheek using their hand. The person wears a white robe and appears to be engaged in a skincare routine. The background is blurred, emphasizing the subject's facial features and skincare application.
A person with light hair and blue eyes applies a cream to their cheek using their hand. The person wears a white robe and appears to be engaged in a skincare routine. The background is blurred, emphasizing the subject's facial features and skincare application.
A collection of skincare products labeled with the brand 'Crystalweed', featuring a woman applying cream on her face in a promotional flyer. The products are placed on a textured green surface against a marble background.
A collection of skincare products labeled with the brand 'Crystalweed', featuring a woman applying cream on her face in a promotional flyer. The products are placed on a textured green surface against a marble background.

Our Expertise

Revenue Leak Detection — pinpoint the costly bottlenecks eating into your margins

Strategic Alignment — make sure daily execution actually ladders up to long-term brand goals

Resource Optimization — focus your team and budget on what's proven to drive results

A 30-Day Action Roadmap — a clear, prioritized Top 5 list you can act on immediately

About The Founder

Arunaav Chatterjee is the Co-Founder and Brand Strategy Lead at KreativeWork, a beauty and personal care consulting firm helping premium D2C brands build go-to-market strategy, positioning, and retail growth from the ground up.

Since 2024, Arunaav has independently researched various beauty brands and partnered with founders across India's beauty wellness landscape — including Auli Lifestyle, OceGlow, Secret Alchemist, ThriveCo, Man Matters, and Arata — translating founder vision into sharp brand narratives, consumer segmentation frameworks, and marketplace strategy across Nykaa, Amazon, and Flipkart.

He brings over 12 years of Fortune-500 program leadership from Google, FIS Global, and IBM to this work — a background in enterprise data strategy, compliance governance, and executive reporting that now shows up in KreativeWork's approach to brand credibility: independent claims validation, ingredient and clinical substantiation, and the kind of operational rigor beauty brands need as they scale from D2C to retail.

Arunaav holds an MBA in Finance & Operations and is a certified Six Sigma Black Belt, with additional certifications in Power BI, Google Project Management, and Google Business Intelligence. He is based in Bhubaneswar and works with founders across India.

Predict the future

You didn’t come this far to stop

Kreativework Gallery

Showcasing our support for D2C and B2B entrepreneurs.

A skincare product displayed on a neutral background. The product consists of a jar with a translucent lid, sitting on a blue box featuring text and branding details. Nearby, some out-of-focus green leaves are visible, adding a natural element to the composition.
A skincare product displayed on a neutral background. The product consists of a jar with a translucent lid, sitting on a blue box featuring text and branding details. Nearby, some out-of-focus green leaves are visible, adding a natural element to the composition.
A jar and a box of skincare product labeled 'Dermatology' are placed against a solid light blue background. The jar appears to be small with a white lid and blue-green label, while the accompanying box is larger with similar labeling and a bold cyan color.
A jar and a box of skincare product labeled 'Dermatology' are placed against a solid light blue background. The jar appears to be small with a white lid and blue-green label, while the accompanying box is larger with similar labeling and a bold cyan color.
Two skincare products with pump dispensers and a round container are placed on a wooden surface. A white daisy flower with a yellow center is positioned next to the larger bottle, adding a natural element to the composition. The labels display branding and text, with a minimalistic design featuring dots and curves.
Two skincare products with pump dispensers and a round container are placed on a wooden surface. A white daisy flower with a yellow center is positioned next to the larger bottle, adding a natural element to the composition. The labels display branding and text, with a minimalistic design featuring dots and curves.
A woman with brown hair is applying skincare serum to her face using a dropper. She is holding the dropper above her cheek near a mirror, and her reflection is visible. She appears to be in a well-lit room, wearing a white top.
A woman with brown hair is applying skincare serum to her face using a dropper. She is holding the dropper above her cheek near a mirror, and her reflection is visible. She appears to be in a well-lit room, wearing a white top.

Our Location

Kreativework is located in a vibrant area, dedicated to supporting small-scale D2C and B2B entrepreneurs with quality consulting.

Address

Jogesh Bhawan, Bhubaneswar, Odisha-751006, India

Hours

9 AM - 5 PM

Insights

Empowering entrepreneurs with data-driven strategies.

Connect

Support

kreativework.in@gmail.com

+91-8826532123

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enquiries@kreativework.in